Recruitment
Current Vacancies:
SEO Strategist
Paid Search Strategist
Business Development Manager
Business Development Executive (Spain)
Search Engine Optimisation Strategist
Reporting to the Search Manager, based at Northminster Business Park, the SEO Strategist will work individually and perform as part of a team committed to positively influencing and actively assisting the development of WebCertain Direct and the WebCertain Group as a whole.
Commercially astute and service driven, the post holder will have specific responsibility for managing and developing SEO campaigns for clients in multiple languages and developing the processes to deliver them.
The SEO Strategist will liaise with the Account Management team or the client to ensure that the correct products/services are identified to meet the clients' needs and objectives and with the Search Linguistics team to ensure the delivery of quality work in the required local language
As WebCertain specialises in offering multilingual services, and whilst the operating language of the business is English, preference will be given to candidates that can demonstrate native-level language ability in a language other than English.
Responsibilities
• Ensuring on time delivery & quality of all SEO work undertaken to meet business & client objectives
• Co-ordinating the operational workflow with the Search Linguistics team
• Enabling smooth transitions of new business & involvement with the kick off process
• Identify further opportunities to expand the services offered, maintaining a commercial focus at all times, both from a Webcertain and a client perspective
• Feeding back to the wider business, to continually improve the quality, relevance and margin of Products/Services
• Ensuring good working relationships are maintained with all team members
• Recognising that client behaviour/demands can be unpredictable, resulting in necessary and unplanned interruptions to planned work schedules
• Recognising that from time to time the needs of the business will dictate that some tasks may need to be undertaken which fall outside those described above
• Keeping abreast of emerging technologies and developments in the online advertising and broader digital arena
The ideal candidate will demonstrate:
• Awareness of on/off page Search Engine Optimisation Techniques
• Knowledge and understanding of analytics systems, keyword research tools & content management systems
• Ability to manage and prioritise own workload under pressure
• Excellent critical reasoning skills
• The ability to observe situations, and solve problems using lateral thinking
• Ability to speak, listen, understand and write in English and at least one other language to native level
• Fast and accurate computer skills
Performance Measurement
Objectives will be discussed and agreed in line with the WebCertain Performance Review Policy and will include (but not be limited to) the following measures to monitor performance and ongoing development requirements:
• Quantitative assessment of client performance
• Formal qualitative feedback from Clients ( Internal and External)
To apply, please send a CV and covering letter to recruitment@webcertain.com
Paid Search Specialist
Reporting to the Paid Search Manager, based at Northminster Business Park, the Paid Search Specialist will work & perform effectively as part of a team and individually, being committed to positively influencing and actively assisting the development of the WebCertain Direct and WebCertain Group as a whole.
Commercially astute and service driven, the postholder will have specific responsibility for managing and developing paid search campaigns for clients in multiple languages.
The Paid Search Specialist will liaise with the Account Management team and/or the client to ensure that the correct products/services are identified to meet the clients' needs and that the clients objectives are understood, and achieved through the creation and management of appropriate bid strategies, keyword management and creative mixes to enable revenue growth for the Client and WebCertain.
As WebCertain specialises in offering multilingual services, and whilst the operating language of the business is English, preference will be given to candidates that can demonstrate native-level language ability in a language other than English.
The ideal candidate will demonstrate:
• Strong analytical skills & ability to make sound decisions based on the data available
• Excellent Excel skills
• Time management skills and an ability to prioritise tasks
• Strong presentation and communication skills
• Ability to speak, listen, understand and write in English and at least one other language to native level
• Google AdWords qualification preferred
Responsibilities will include:
• Setting up of Client Campaigns
• Day to Day Campaign Optimisation based on Analysis of Campaign Performance, including
• Bid Management
• A/B Testing
• Landing Page Analysis
• Liaison with Linguists to manage Creatives & Keywords as appropriate
• Identifying further opportunities to expand the services offered
• Maintaining a commercial focus at all times, both from a Webcertain and a client perspective
• Feeding back to the wider business, to continually improve the quality, relevance and margin of Products/Services
• Ensuring good working relationships are maintained with all team members
• Recognising that client behaviour/demands can be unpredictable, resulting in necessary and unplanned interruptions to planned work schedules
• Recognising that from time to time the needs of the business will dictate that some tasks may need to be undertaken which fall outside those described above
• Keeping abreast of emerging technologies and developments in the online advertising and broader digital arena
Performance Measurement
Objectives will be discussed and agreed in line with the WebCertain Performance Review Policy and will include (but not be limited to) the following measures to monitor performance and ongoing development requirements:
• Quantitative assessment of client performance
• Formal qualitative feedback from Clients ( Internal and External)
To apply, please send a CV and Covering Letter to recruitment@webcertain.com
Business Development Manager - WebCertain Direct
PASSION FOR SEO, SOCIAL MEDIA & SEARCH ENGINE MARKETING?• We are seeking an ambitious sales professional who is looking to join our multinational team and pursue a career (not a job) in Search Marketing, taking on a key role within our business as we continue to expand.
• We are WebCertain Group - an established Search Marketing Agency, specialising in International and Multilingual projects encompassing SEO, Paid Search and Social Media.
• You will demonstrate a passion and understanding of Search Marketing and a proven record of successful sales in this dynamic and exciting sector.
• You will be required to identify prospects and generate leads in conjunction with the Marketing team and ensure that leads are followed up and developed effectively though to a successful conclusion.
• You must be able to deliver impeccable written and spoken English. As we are multilingual business, it will be desirable if you can demonstrate native-level language ability in a language other than English.
• We will be offering a package reflecting your competencies, experience and record, including a Basic Salary plus Commission, Pension, Healthcare plus other benefits and 25 days paid holiday p.a.
Responsibilities
• Identifying prospects and generating leads in conjunction with the Marketing team
• Ensuring that leads are followed up and developed effectively though to a successful conclusion.
• Initiating and maintaining communication (email, phone, face to face as appropriate) with prospects ensuring that WebCertain has an accurate understanding of their business needs, budget and decision making process, from initial contact through to successful sale.
• Preparing responses to RFP and full sales proposals, including supporting documentation for face to face pitching
• Ensuring costings presented are reasonable within the clients budget and profitable for WebCertain
• Identify further opportunities to expand the services offered
• Liaising with the Search Team to ensure appropriate service driven proposals/action plans are prepared to meet prospects needs (delivery and DMU) and budget
• Ensuring absolute clarity to both Client and WebCertain, with a specific view to ensuring that the Clients expectations of WebCertain deliverables and communication protocols can be met
• Preparing and Issuing Contracts and related documentation upon agreement to purchase
• Agreeing and meeting communication deadlines with prospects at all times
• Understanding the WebCertain product/service portfolio, identifying which services are appropriate and being able to talk to a prospect from a position of knowledge to be a credible representative of WebCertain.
• Maintaining a commercial focus at all times, both from a Webcertain and a client perspective
• Feeding back to the wider business, to continually improve the quality, relevance and margin of Products/Services
• Maintaining up to date sales material, liaising with the marketing team to ensure that all this remains relevant & consistent with WebCertain branding protocol
• Ensuring good working relationships are maintained with all team members
• Maintaining the sales database ensuring that all WebCertain team members can accurately identify the status of each prospect at any given time
• Recognising that client behaviour/demands can be unpredictable, resulting in necessary and unplanned interruptions to planned work schedules
• Recognising that from time to time the needs of the business will dictate that some tasks may need to be undertaken which fall outside those described above
Performance Measurement
Objectives will be discussed and agreed in line with the WebCertain Performance Review Policy and will include (but not be limited to) the following measures to monitor performance and ongoing development requirements:
• Quantitative assessment of client performance
• Formal qualitative feedback from Clients ( Internal and External)
Apply with CV and Covering Letter to mailto:recruitment@webcertain.com?subject=WebCertain%20Vacancy
Business Development Executive - KeywordFluency
Native Languages: German, French and Brazilian Portuguese with fluency in English
KeywordFluency, WebCertain's agency only service, is seeking several driven Business Development Executives who are specialised in Digital Marketing to aid its Global Expansion. Based in its new office in Barcelona, your role as a Business Development Executive will play a pivotal role in helping KeywordFluency achieve its ambitious growth model within this fast paced Industry. Liaising with the Regional Agency Development Manager, you will receive full support and training needed to fully succeed in this role.
KeywordFluency is a new and rapidly expanding International Digital Marketing agency, with a dynamic and ever evolving range of services, suited to agencies of all shapes and sizes. We are committed to delivering exceptional standards of service to our clients with a range of innovative solutions that drives growth to their businesses, and in return, to ours. This role requires the most outstanding, ambitious sales candidate with relevant industry experience to apply.
Key Accountabilities
• Identifying and establishing contact with potential clients proactively
• Responding to sales enquiries from new and existing clients
• Maintaining contact existing clients in order to determine their needs and propose service recommendations
• Delivering presentations of the company products at conferences, clients sites and exhibitions
• Meeting annual sales goals and targets
• Producing monthly sales reports and forecasts
• Ensuring effective internal communication within the Sales, Marketing team and Customer Support and across the organisation
• Ensuring project briefs are uploaded into the internal project management system: Global Central
• Liaise regularly with the operations team to ensure project details are collected and work is delivered to client specifications and within the agreed deadlines
• Identify opportunities for development and enhancement of existing products.
• Negotiating the agreement terms and closing down sales
• Monitoring and reporting the potential collaborators and competitor activities and identifying business threats and opportunities
• Ensuring services are regularly updated within the company internal project management system Global Central
Key Skills & Experience
Essential
• Dynamic, target driven, highly self-motivated and hungry for success
• Tenacious Business Development skills with proven experience in taking leads to closing deals
• Ability to build contacts and develop long-term relationships with key decision makers
• Client focused- able to identify and understand client needs and deliver to their expectations
• Ability to meet deadlines and working under pressure
• Ability to prioritise effectively between different projects
• Fantastic proposal writer
• Excellent commercial awareness and business acumen
• Excellent negotiation skills to deal with different kinds of customers
• Highly innovative and proactive
• Able to communicate complicated technical specifications, with impeccable presentation skills.
• Fluent in both written and spoken skills in English
• Flexibility to adapt to business requirements
• Excellent eye for detail
• Flexibility to adapt to client's requests
• Willing to travel nationwide on frequent basis
• Advanced Word/Excel/MS Office Skills
Desirable
• Degree in any discipline
• Previous lead database experience
• Background in online/digital marketing and sales experience in this discipline
Employment Status: Permanent
Location - Barcelona
Application method: Please email CV and Covering Letter to farzana.dewan@keywordfluency.com
